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Every publication, poster, or video we produce is
based on research, interviews, and focus groups with
consumers and the educators, healthcare professionals,
or other distributors who will ultimately use our
products to communicate with consumers.
Report Cards
Every program is accompanied by a
program report card. Report Card surveys include
opinion-gathering questions about the current
materials, future materials, use of materials,
sample distribution, and more. In addition, sponsors
may choose to include questions related to their
product within the Report Card survey. Results are
tabulated and shared with the sponsor.
Consumer Surveys
Sponsors may chose to include
consumer surveys with demographic, purchase habits,
coupon usage, and consumption questions. Custom
survey options may be developed together with the
sponsor for each targeted program. |